About USPL

Since 2015, Universal Sportsbiz Pvt. Ltd. (USPL) has been shaking up the Indian fashion industry with on-trend products, smart celebrity tie-ups, and an unerring finger on the pulse of India’s youth. It has quickly created a mark for itself, and is today regarded as one of the key players in the category. Headquartered in Bangalore, USPL’s brand portfolio includes Wrogn, Imara and Ms.Taken.

By Jacqueline Fernandez


Imara, USPL’s ethnic wear brand for women, is promoted by much-loved superstar, Jacqueline Fernandez. Her endearing vivaciousness and keen fashion sense brings an edge to Imara’s range of designs that provide a contemporary twist to tradition.

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